Healthcare · Dental, medical & wellness

Patient-first SEO for dental, medical, and wellness practices

Patients choose carefully. We help North County and East County practices be found, trusted, and booked, with careful, accurate language and analytics that keep patient information out of marketing tools.

30-day trial, then month to month. No setup fee. Plans from $1,500.

12+ yearsin search and content
30-day trialthen month to month
No setup feeplans from $1,500
Leads, not vanitycalls, forms, booked work
Free 30-min callvideo or phone
Sound familiar?

Great care, but new patients find someone else first

What practice owners and office managers tell us.

"New patients find the practice down the street."

It has more recent reviews and a fuller Google profile, even if your care is better.

Outcome we work toward: A complete, active profile and a review habit that fits a busy front desk.

"Our service pages are thin or copied."

Implants, Invisalign, physical therapy, or IV therapy pages say little and convert less.

Outcome we work toward: Clear, accurate treatment pages that answer what patients really ask.

"We worry about compliance."

Marketing tools and review replies can easily expose patient details.

Outcome we work toward: Privacy guardrails on reviews, forms, and tracking from day one.

"Online booking is a black box."

You cannot tell which channel fills the schedule.

Outcome we work toward: Appointment and call tracking by source, without collecting health details.

Clean, modern dental office
How Lamplight helps

Visibility built on trust, accuracy, and privacy

Healthcare search rewards credibility. Our work is designed to earn it honestly.

Provider and location profiles

Google Business Profile care for each location and, where appropriate, each provider, with accurate services, insurance notes, and hours.

Treatment pages patients trust

Plain-language pages for each service, reviewed by your team for clinical accuracy before they go live.

Review playbook with privacy guardrails

Request flows and response templates that never confirm someone is a patient or discuss care details.

Privacy-aware tracking

Call and booking tracking set up so protected health information stays out of analytics and ad platforms.

Local reach

Visibility across Carlsbad, Encinitas, San Marcos, La Mesa, El Cajon, and nearby communities.

AI answer accuracy

We make your credentials, services, and locations consistent so AI assistants describe your practice correctly.

How we work

What the first 90 days look like

No mystery retainer. Here is the process, so you can judge it before you commit.

Week 1: Patient-path review

We look at how patients find you, your profiles, reviews, pages, and booking flow.

Weeks 2 to 4: Foundation

Profile fixes, privacy-aware tracking, and the first treatment pages. This is your 30-day trial.

Months 2 to 3: Grow trust

Review cadence, more treatment pages, provider bios, and local pages.

Every month: Clear report

Booked appointments and calls by source, reviews, visibility, and next steps.

Illustrative scenario

A two-location dental practice in North County may rank well near one office but not the other, with few recent reviews at the newer location. A plan like ours would rebuild the second profile, add implant and Invisalign pages reviewed by the dentists, and introduce a privacy-safe review text after visits.

This is a hypothetical example to show how we think, not a client result. We do not publish case studies we cannot verify.
What you get

Healthcare deliverables

  • Local and Maps audit per location
  • Google Business Profile optimization and management
  • Review and response playbook with privacy guardrails
  • Treatment and service pages, reviewed by your clinicians
  • Privacy-aware call and booking tracking
  • Monthly reporting with next steps

No crazy contracts: try us for 30 days, then month to month. No setup fee. Plans start at $1,500, priced by deliverables, not hours. See pricing.

Book a free 30-minute video or phone call
Fit

Who this is for, and who it is not

A strong fit if you

  • Run a dental, medical, specialty, physical therapy, chiropractic, or wellness practice
  • Serve North County or East County San Diego, or a market we support
  • Want steady new patient growth without hype
  • Can review treatment content for accuracy

Probably not a fit if you

  • Want before-and-after claims or promised outcomes in marketing
  • Need us to handle patient records or clinical communication
  • Run a med spa (we work with one exclusive med spa partner in our area)
  • Want rankings guaranteed
FAQ

Healthcare SEO questions

Do you work with med spas?

We have an exclusive med spa partner in our area, Anyo, so we are not taking on other med spas. We do work with dental, medical, specialty, and wellness practices.

How do you handle patient privacy in marketing?

We keep protected health information out of analytics and ad tools, use review replies that never confirm someone is a patient, and avoid collecting health details in web forms unless your systems are set up for it.

Who writes treatment pages?

We draft them in plain language, and your clinicians review for accuracy before anything is published.

How long until we see more new patients?

Profile and tracking fixes can help within weeks. Meaningful growth in rankings and bookings usually takes 3 to 6 months.

What does it cost?

Plans start at $1,500 per month or per engagement, with a 30-day trial, then month to month, and no setup fee.

Want to see how patients find your practice today?

We will review your profiles, reviews, treatment pages, and booking path, and tell you plainly where new patients are slipping away. 30-day trial, then month to month, from $1,500. No setup fee.